In recent years, with the intensification of market
competition and changes in global industry trends, more and more gaming
companies tend to use outsourcing services to operate their businesses.
According to research by OCMS’s 2023 market team, this trend is likely to
continue to grow. Outsourcing companies are constantly improving their expertise
and technology to better meet industry needs. Therefore, the outsourcing
industry will continue to become one of the important ways for gaming companies
to achieve cost effectiveness and improve efficiency. The editor of this article
will discuss various trends, advantages and disadvantages of the development of
the iGaming outsourcing industry with the bosses, hoping to provide gaming
company bosses with different perspectives on business operations.
Trend
- Economic globalization: Since the 1980s, the
process of global economic integration has accelerated, promoting the
development of corporate outsourcing globalization, and the iGaming industry
has also been affected by it. Such an image has also accelerated the rise of
outsourcing in the iGaming industry. More gaming companies have followed
this trend and turned to outsourcing to reduce costs and improve
efficiency.
- Technological Advances: With the development and
popularization of communication technology, enterprises can more easily
manage and monitor global operations. At the same time, with the advancement
and development of the Internet, enterprises are no longer restricted by
geographical location and can collaborate with outsourcing companies only
through network communication.
- Impact of the epidemic: The emergence and
development of the epidemic have had an important impact on the outsourcing
trend of the gaming industry. On the one hand, the epidemic has had an
impact on the global economy. Gaming companies need to reduce costs to cope
with global economic difficulties, and outsourcing has become an option. On
the other hand, epidemic restrictions have also promoted the development of
gaming outsourcing. As the epidemic has restricted the movement of people or
gatherings, many iGaming companies have begun to look for solutions to
remote working and remote collaboration, further accelerating the
development of the globalization trend of iGaming outsourcing.
Advantages
- Professional knowledge and skills: Outsourcing
services can allow iGaming companies to immediately obtain the support of
professional knowledge and skills, because outsourcing service providers
usually have professional skills and knowledge and can better perform
certain tasks or businesses that require huge resource consumption.
Outsourcing services also allow iGaming companies to focus on their core
business.
- Reduced costs: Outsourced service providers
typically have extensive experience and expertise and are therefore able to
complete the work more quickly, thereby reducing the company's
administrative costs. In addition, outsourcing service providers have
greater scale and resources, and can leverage these advantages to maintain
more efficient business operations. Since iGaming outsourcing service
companies often perform work or business at a lower cost than iGaming
companies, most iGaming companies use outsourcing services to reduce related
costs.
- Speed and
efficiency: Through outsourcing, companies can save a lot of time because
outsourcing service providers usually have established effective workflows
and systems, and have rich experience and professional skills to focus on
providing specific services. This way, iGaming companies no longer have to
spend time and effort setting up these systems and processes.
- Resource release: Outsourcing services can allow
companies to release internal resources, which can be used by iGaming
companies to develop more core business projects or projects.
Disadvantages
- Loss of control: Outsourcing a iGaming company
can result in a loss of control over certain jobs or businesses. The
outsourcing company may not have the same interests and values as your own company, which is
likely to have
a negative impact on your own company's image and brand.
- Security risks: Gambling companies choosing to
use outsourcing services may bring some security risks. For example: the
outsourcing company may have access to the iGaming company's secrets or
customer information. If the outsourcing company does not have adequate
security measures, this information may be leaked, causing risks.
- Increased costs: When a company or enterprise
chooses to use outsourcing services, costs may increase in the long run.
This is mainly because the price of outsourced services may change with the
growth of the own company, which may incur additional uncertain costs, as
well as the risk cost of possibly terminating the service contract.
Therefore, iGaming companies should fully evaluate all associated costs and
risks when employing outsourcing services.
- Quality issues: Outsourcing companies’ output is
also likely to be of lower quality than the company’s own employees. If the
outsourcing company is unable to provide high-quality work or business, this
may negatively impact the company's service or product business.
Common outsourcing services
At present, most iGaming companies will hand over some non-core businesses to
outsourcing companies so that they can focus on the development of core businesses.
The following are some common types of outsourcing business among OCMS
customers:
- Platform construction: This part is the familiar
white label iGaming service. OCMS provides a complete one-stop white
label iGaming service solution for customers who have not yet established
their own brands. OCMS White Label iGaming can deliver the platform
within 10 minutes, allowing you to significantly save the cost of building
your own platform and various costs.
- Talent recruitment: Recruitment service
outsourcing can help gaming companies reduce the human resource costs of the
recruitment department, while professional recruitment companies can provide
more efficient and accurate talent selection.
- Art design: In addition to helping companies save
personnel costs, outsourcing art design work can also provide professional
art design companies with better and diversified design style choices. In
addition, art design outsourcing companies usually have a professional team
of designers and a complete design process, which can significantly save the
company's time and energy, thereby improving efficiency and creating more
revenue.
- Online customer service: Many iGaming companies
also choose to outsource online customer service services to increase return
customer rates and customer satisfaction and reduce personnel costs.
According to the customer data of OCMS, currently about 25% of iGaming
companies will outsource online customer service services for a part of the
period.
- Cash flow payment: Due to the gradual development
of the gaming industry in Southeast Asia, China's card discontinuation
policy, and restrictions on bank card acquisition conditions, three-party
cash flow payment has become the most commonly used outsourcing service in
the gaming industry. In addition, platform interfaces The method is already
very mature, so almost no gaming companies will choose to develop their own
cash flow channels.
Here’s a break: (The above common outsourcing services are all provided in
OCMS’s one-stop service. Bosses in need, please contact us!)
Summary
Based on the above analysis, in terms of advantages,
outsourcing services can effectively reduce company costs and improve work
efficiency, which is especially important for complex businesses that require
professional knowledge. On the downside, if you use outsourcing services for a
long time, you may lose control of your work or business, causing problems such
as brand image and information security risks. In addition, since outsourcing
companies may not share the same interests and values, effective control of
output quality is also an important issue. Therefore, when considering
outsourcing, bosses should carefully evaluate all the associated pros, cons and
risks and choose the option that will bring the most value and benefits to their
company. If you need to reduce costs, obtain expertise in the short term, save
time, and are sure to control risks and ensure the quality of the outsourcing
company's output, then outsourcing is definitely a good choice.